Creative, media and performance agencies

Solicitation number PRCP0002902

Publication date

Closing date and time 2024/08/26 15:00 EDT

Last amendment date

Status Status Expired

Description
BDC is seeking one or a combination of best-in-class agencies with a performance-first mindset that have the capabilities to deliver on the 360º advertising ecosystem. More specifically on the following areas of expertise:
  1. Strategy – including planning and comprehensive brand positioning and marketing strategies;
  2. Traditional Media – including strategic planning, buying, and performance of traditional media channels;
  3. Digital Media – including strategic planning, buying, and performance of digital and other emerging media channels (such as connected TV, online radio, etc.);
  4. Creative and production services – including the planning, development and delivery of creative in various formats for both tactical initiatives and large production mandates.
The supplier may bid, in whole or in part, for the areas of expertise listed above. However, the supplier must bid for the whole area of expertise for which it is bidding.

    Bidding and Documents are available on http://www.merx.com. Fees may apply; See https://www.merx.com/public/pricing for more information.

    Contract duration

    The estimated contract period will be 36 month(s).

    Trade agreements

    • Canadian Free Trade Agreement (CFTA)
    • Canada-European Union Comprehensive Economic and Trade Agreement (CETA)

    Partner with another business

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    Contact information

    Contracting organization

    Organization
    Business Development Bank of Canada
    Address
    5, Place Ville-Marie
    Montréal, Quebec, H3B 5E7
    Canada
    Contracting authority
    Gema Gonzalez
    Phone
    514-313-2757
    Email
    gema.gonzalez@bdc.ca
    Address
    514-313-2757
    Bidding details

    Full details for this tender opportunity are available on a third-party site

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    View full details on third-party site

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    Summary information

    Language(s)
    French, English
    Contract duration
    36 month(s)
    Procurement method
    Competitive – Open Bidding

    Support for small and medium businesses

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