ATB Financial - Pre-qualification Request - Pre-Qualified Group: Experiential Marketing Agency Partner(s)

ATB is seeking proposals from qualified experiential marketing agencies to join a pre-qualified group. This partnership is crucial for enhancing ATB's reputation, solidifying our brand position, and fostering stronger client relationships through impactful, year-round, in-person engagement. The selected agency/agencies will be responsible for the full scope of our onsite brand activations: design, creation, and flawless execution. The team is responsible for planning and executing a robust portfolio of approximately 20 onsite activations annually. These activations are strategically deployed across a range of sponsorships and events, primarily within Alberta, but also extending to select high-priority locations across Canada.