Media Monitoring and Measurement Services
Solicitation number DC-2019-PO-06
Publication date
Closing date and time 2019/11/28 17:00 EST
Last amendment date
Description
To understand the impact of marketing activities, as well as overall brand sentiment about Canada, DC monitors print, broadcast, social and digital media in its key domestic and international markets.
The Contractor is responsible for media monitoring and measurement services in the China market, including but not limited to news clipping, crisis alerts, project reports and clipping reports on different basis (daily/weekly/monthly/quarterly/annual) based on DC requests, as well as monitoring contents according to agreed criteria. These services should support and be in alignment with the DC China media relations and public relations team.
The Contractor will provide consumer travel and corporate news media monitoring for DC China with a focus on China market. The Contractor will monitor for travel trade, travel and lifestyle-related editorial coverage of identified destinations, including key words in China publications, outlets, and social media. The Contractor will monitor DC content and insights in national and regional print, online, social media, broadcast, travel trade media outlets, and other online news outlets.
Contract duration
Refer to the description above for full details.
Trade agreements
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World Trade Organization Agreement on Government Procurement (WTO GPA)
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General Agreement on Tariffs and Trade (GATT)
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Agreement on Internal Trade (AIT)
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Canadian Free Trade Agreement (CFTA)
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Canada-European Union Comprehensive Economic and Trade Agreement (CETA)
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Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP)
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North American Free Trade Agreement (NAFTA)
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Contact information
Contracting organization
- Organization
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Destination Canada
- Contracting authority
- Paulina Orozco
- Phone
- 604-638-8372
- Email
- procurement@destinationcanada.com
- Address
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1045 Howe StVancouver, BC, V6Z 2A9CA
Buying organization(s)
- Organization
-
Destination Canada
Bidding details
Full details regarding this tender opportunity are available in the documents below. Click on the document name to download the file. Contact the contracting officer if you have any questions regarding these documents.
| Document title | Amendment no. | Language | Unique downloads | Date added |
|---|---|---|---|---|
| 2019-11-22_addenda_1_ddpn_dc-2019-po-06_services_de_veille_medias_et_de_mesure_pour_la_chine_fr.pdf |
French
|
0 | ||
| 2019-11-22_addendum_1_nrfp_dc-2019-po-06_china_media_monitoring_and_measurement_services_en.docx.pdf |
English
|
5 | ||
| ddpn-dc-2019-po-06-services_de_veille_medias_et_de_mesure_pour_la_chine.pdf | 000 |
French
|
11 | |
| nrfp-dc-2019-po-06-media_monitoring_and_measurement_services.pdf | 000 |
English
|
61 |
Access the Getting started page for details on how to bid, and more.
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