DESIGN AND FABRICATION OF THE CANADA PAVILION: GULFOOD

Agriculture & Agri-Food Canada (AAFC), is seeking proposals for Pavilion Design and Fabrication.

AAFC is organizing the Canada Pavilion at GULFOOD 2016, which will be held at Dubai World Trade Centre, Dubai, United Arab Emirates February 21-25, 2016.  The Canada Pavilion will incorporate displays from a number of Canadian agri-food companies, associations, and federal/provincial departments. 

GULFOOD is one of the world’s largest annual food and hospitality fairs, providing a trade and sourcing platform for exporters seeking new sales from the Middle East, Africa and South Asia. GULFOOD organizes education, training, competitions and live events. GULFOOD 2016 anticipates an estimated 69,000 trade visitors from over 152 countries/regions and will feature 3,800 exhibitors and 110 international pavilions.

In order to ensure the prosperity of the sector, the Canadian agri-business community needs to successfully compete and adapt to the changing needs of domestic and international markets.  AAFC’s Canada Pavilion program provides Canadian food exporters with the opportunity to enhance the exposure of their products against international competition by differentiating their products through the use of branding tools and attributes.  The Canadian presence at international trade shows, through the Canada Pavilion program, should highlight the following key Canada Brand attributes: innovation, quality, nature and environment.