Communication Marketing Management

Solicitation number EN578-190375/F

Publication date

Closing date and time 2021/11/05 14:00 EDT

Last amendment date

    Trade Agreement: Canadian Free Trade Agreement (CFTA)
    Tendering Procedures: The bidder must supply Canadian goods and/or services
    Competitive Procurement Strategy: Best Overall  Proposal
    Comprehensive Land Claim Agreement: No
    Nature of Requirements: 
    Communications Marketing Management
    Wehbe (CX Div.), Amal
    Telephone No. - (613) 991-1475
    As per existing Supply Arrangement EN578-190375 the Government of Canada wish to invite new suppliers to bid to allow them to be added to the list of existing qualified suppliers. The Supply Arrangements is for the provision of a full range of marketing strategy services, including the marketing of programs, goods and services, recruitment marketing, social marketing, engagement marketing and experiential marketing on an “as and when requested basis”.  The scope of the services covered by the Supply Arrangements are detailed in Annex A - Statement of Work.
    These services will be provided to identify users as follows;
    1. to Government of Canada departments, agencies or Crown corporations listed in Schedules I, I.1, II, and III of the Financial Administration Act, R.S., 1985, c. F-11 
    2. Any other identified users added to the Supply Arrangement through amendment. This may include Provinces, Territorial Governments
    Individual contracts awarded under the Supply Arrangement cannot be under $25,000.00 nor can they exceed $2,000,000.00, including applicable taxes. For requirements valued at more than $2,000,000.00 including applicable taxes, the Request for Proposal will be posted on
    The period for awarding contracts under the Supply Arrangements is from issuance to December 31st, 2021. If the Supply Arrangement is authorized for use beyond the initial period, the Supplier offers to extend its arrangement for two (2) additional one (1) year periods.  A Notice will be posted once a year on to allow new suppliers to become qualified.  
    Existing qualified suppliers, who have been issued a Supply Arrangement, will not be required to submit a new arrangement. 
    The requirement is subject to the provisions of the Canadian Free Trade Agreement (CFTA).
    The requirement covered by the bid solicitation of any resulting supply arrangement will be solely limited to Canadian goods and/or services.
    The Request for Supply Arrangements (RFSA) is to establish supply arrangements for the delivery of the requirement detailed under the Contract, to the Identified Users across Canada, excluding locations within Yukon, Northwest Territories, Nunavut, Quebec, and Labrador that are subject to Comprehensive Land Claims Agreements (CLCAs). Any requirement for deliveries within CLCAs areas within Yukon, Northwest Territories, Nunavut, Quebec, or Labrador will have to be treated as a separate procurement outside the resulting Contract.
    A portion of this procurement is set aside under the federal government Procurement Strategy for Aboriginal Business. For more information on Aboriginal business requirements of the Set-aside Program for Aboriginal Business, refer to Annex 9.4 of the Supply Manual.
    This RFSA allows suppliers to use the epost Connect service provided by Canada Post Corporation to transmit their arrangement electronically.  Suppliers must refer to Part 2 of the RFSA entitled Supplier Instructions and Part 3 of the RFSA entitled Arrangement Preparation Instructions for further information on using this method.
    There is no security associated with qualifying as a Supplier under this supply arrangement. 
    Canada has determined that any intellectual property rights arising from the performance of the Work under the resulting contract(s) will belong to Canada, on the following grounds: where the material developed or produced consists of material subject to copyright, with the exception of computer software and all documentation pertaining to that software.
    Delivery Date: Above-mentioned
    The Crown retains the right to negotiate with suppliers on any procurement.
    Documents may be submitted in either official language of Canada.
    Delivery Date: Above-mentioned
    The Crown retains the right to negotiate with suppliers on any procurement.
    Documents may be submitted in either official language of Canada.

    Contract duration

    Refer to the description above for full details.

    Trade agreements

    • Canadian Free Trade Agreement (CFTA)

    Partner with another business

    The functionality to add your company name to the list of interested businesses is temporarily unavailable.

    This list does not replace or affect the tendering procedures for this procurement process. Businesses are still required to respond to bid solicitations, and to compete based on the set criteria. For more information please read the Terms of use.

    Contact information

    Contracting organization

    Public Works and Government Services Canada
    11 Laurier St, Phase III, Place du Portage
    Gatineau, Quebec, K1A 0S5
    Contracting authority
    Wehbe(CX), Amal
    (613) 991-1475 ( )
    360 Albert St. / 360, rue Albert
    12th Floor / 12ième étage
    Ottawa, Ontario, K1A 0S5

    Buying organization(s)

    Public Works and Government Services Canada
    11 Laurier St, Phase III, Place du Portage
    Gatineau, Quebec, K1A 0S5
    Bidding details

    Full details regarding this tender opportunity are available in the documents below. Click on the document name to download the file. Contact the contracting officer if you have any questions regarding these documents.

    Tender documents
    Document title Amendment no. Language Unique downloads Date added

    Access the Getting started page for details on how to bid, and more.

    Eligibility and terms and conditions

    Government of Canada tender and awards notices, solicitation documents, and other attachments are fully accessible and available free of charge and without having to register on CanadaBuys.

    Information may be available on another source prior to being available on CanadaBuys. You may have received this information through a third-party distributor. The Government of Canada is not responsible for any tender notices and/or related documents and attachments not accessed directly from

    Government of Canada tender or award notices carry an OpenGovernment License - Canada that governs its use. Related solicitation documents and/or tender attachments are copyright protected. Please refer to our terms and conditions page for more information.

    Summary information

    Notice type
    Request for Proposal
    English, French
    Region(s) of delivery
    British Columbia
    New Brunswick
    Newfoundland and Labrador
    Nova Scotia
    Northwest Territories
    Nunavut Territory
    Ontario (except NCR)
    Prince Edward Island
    Quebec (except NCR)
    National Capital Region (NCR)
    Procurement method
    Competitive – Selective Tendering
    Selection criteria
    Highest Combined Rating of Technical Merit and Price
    Commodity - GSIN
    Click the links below to see a list of notices associated with the GSIN codes.

    Support for small and medium businesses

    If you have questions about this tender opportunity, please contact the contracting officer, whose information is found in the Contact information tab. 

    Refer to our Support page if you need help or have questions about the government procurement process, including how to bid or how to register in SAP Ariba. You can also contact Procurement Assistance Canada, which has offices across Canada.



    Contact us directly, or find your answers using resource guides.

    Date modified: